Quote by Proust, photo by yours truly, Jessica Albon.
When your community seems especially troubled–as it did for many with the recent California wildfires–it can be hard to figure out just what to write about in your newsletter. How do you connect with readers in a way that’s authentic and not condescending? In a way that’s professional, but not heartless?
After Oceanside resident Grace Judson wrote a lovely email to her list last week, I thought it was time to reprint an email I’d originally written following Hurricane Katrina. I hope it helps you find your voice, even when community events make writing your newsletter a challenge.
Jessica Albon helps you communicate what makes your company great with the people who want to hire you but don't always understand why they should.